Selling posters to retailers?

 
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sierraimpressions
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Joined: 05 Sep 2009
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Location: bishop, ca

PostPosted: Sat Sep 05, 2009 4:07 pm    Post subject: Selling posters to retailers? Reply with quote

Hopefully this is the correct forum for this. I've put together some posters and will be taking them to the local visitor centers around me here soon. This will be my first venture into this market so I figure I can print these out myself(for small print runs) until I get a feel for which images are more sellable and/or I get enough orders to justify outsourcing to a print shop like PSPrint or the like.

I'm really curious as to what price they generally purchase these items for. For instance is their purchase price a % of their sales price or some other general rule of thumb?

My main goal from this is to get my name out there to the tourists/locals who frequent these venues.

Thanks for any light you can shed on this!
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Cory Freeman
Sierra Impressions Photography
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Jack English
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Joined: 24 May 2009
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Location: San Diego, California

PostPosted: Sun Sep 06, 2009 1:56 pm    Post subject: Reply with quote

i would think most posters are selling for around $19.95 - $25.00..

so your wholesale price should be around $10.00 - $12.50..
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sierraimpressions
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PostPosted: Sun Sep 06, 2009 3:40 pm    Post subject: Reply with quote

Thanks Jack!
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Cory Freeman
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Jack English
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PostPosted: Tue Sep 08, 2009 3:20 am    Post subject: Reply with quote

Also as you may know, I would NOT print any posters until the retail shops have placed there orders.. At the end of the day you don't want to be stuck with 3,000 posters in your garage collecting dust..

my friend here: http://wavesoftheworld.com/waves/wavepgs/poster.html
made a killing about 5 years ago or so when he first came out with his posters and now he can barely give them away..
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sierraimpressions
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PostPosted: Tue Sep 08, 2009 2:06 pm    Post subject: Reply with quote

Ya, exactly! I know the profit margin on these is pretty slim and I sure don't want to be left w/ a bunch of posters that I wind up giving away to friends & family as presents! Wink your friend's posters are pretty cool. Weird that they don't sell now as well as they used to.

I'm hoping to at least make a few bucks of profit and get my name out to the tourists and locals around here. Thanks again for your input!
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Jack English
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PostPosted: Wed Sep 09, 2009 3:41 am    Post subject: Reply with quote

yeah, i think he made them that size so he could print 2 posters on 1 piece of paper.. i am pretty sure they worked back in the day, because he kind of had no competition and now the market is so saturated with "wave" posters.. i think if he had a nicer website and did some more advertising i think things would had gone better..
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Jon DeVaul
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PostPosted: Wed Sep 09, 2009 5:47 am    Post subject: Reply with quote

Jack's right on two counts. I do baseball posters, and they retail for $20. I sell them for $10. The first time I did one, I had a couple thousand printed, since once you pay for the set-up, the cost doesn't go up that much from 1000-2000. I still have about half left over. The good thing is mine aren't dated in any way, so I can sell them in the future...hopefully.

Jon
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